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Like all business communication, email delivery
is more than just a handshake. The initial greeting should be accompanied
by understanding your prospects or clients, adhering to the rules
of doing business properly and ethically and communicating what
you need when you need it. WhiteDelivery™ enables you to conduct
effective email communication for both retention-based and new acquisition
marketing campaigns.
Targeting:
Profile, Geographic & Behavioral. Create multiple targets
that will filter based on any subscriber attribute.
Testing:
Approval, Seeding & Delivery. Tools include a pre-approval system
for creative, seeding for campaigns and delivery results monitoring
for the largest ISPs.
WhiteListing:
WhiteDelivery leverages its relationships with major ISPs like AOL
and Yahoo to whitelist clients in their networks. Bonding and whitelisting
open up delivery to over 35,000 ISPs.
Data Collection & Best Practices:
Knowing how to collect data the right way saves time and money in
the long run.
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